Quizrr is delighted to announce that we have appointed Rie Aleksandra Walle as external Chief Privacy Officer for a six month period.

Quizrr

Admin

Walle has over 15 years of broad, professional experience in both the public and private sectors, including in the Nordics and Middle East. She runs a consulting firm with clients in the US, Canada, Southeast Asia and Europe and is a trusted advisor to Boards, executives and fellow privacy and data protection practitioners.

Why did you decide to come work with Quizrr?

A motto of mine is "Privacy for all" and privacy is recognized as a universal human right. This is why I do what I do every day. Quizrr is a truly inspiring company, improving working conditions for those who need it the most, empowering people worldwide through basic human rights training. Knowledge is power and I strongly believe that this is key to make the world better and fairer for everyone. The GDPR is built upon fundamental human rights, so this is a great match.

How should companies be thinking about the business value of privacy today and in the future?

Focusing on the key principles of the GDPR like data minimization and data protection will help you significantly decrease both data breach risk, through top notch security measures, and the consequences when the breach still happens, through minimized data leaked. You can't leak data you don't have.

Leverage trust as people become more and more aware of their rights to privacy and data protection. Big opportunity especially for Nordic-based companies due to the reputable Nordic trust. Customer distrust is disastrous for customer retention. No trust, no loyalty.

What are some of the privacy trends we are going to be talking about over the next three to five years?

More regulation! By year-end 2024, Gartner predicts that 75% of the world's population will have its personal data covered under modern privacy regulations. So, this space will not get less complex, especially for global companies. Data localization requirements is also on the rise.

Increased demands for transparency as more people take more notice of how their personal data is handled.

– Consumers, see for example the recent Twitter class action in the Netherlands

– Employees, ref. increased tracking and monitoring at work (employee monitoring is, unfortunately, on the rise, not least because of more remote working)

– Investors, shareholders, for M&As

Cybersecurity and data protection, simply because there will be more data breaches, which most often include personal data.Also: Use of facial recognition, AI, privacy-enhancing technology, connected devices...

But instead of talking about trends, I hope that people will focus more on getting the very basics right; the foundational principles of the GDPR, like lawfulness, transparency, purpose limitation, data minimization and data protection.